November 27, 2021


Only The Finest Women

VV Hair Salon brings Italian haircutting techniques to La Jolla

Business Highlight:

VV Hair Salon proprietor Violeta Shtaro believes in the transformative electrical power of a very good haircut.

“I don’t do just hair, I do transformations,” she stated. “My objective is to have people today appear in, get a haircut and leave breathtaking. … There is no greater emotion than when people arrive in and sense it is worth their time and cash, emotion self-assured and like they have a close friend in this article.”

Getting labored in salons in Italy in advance of coming to The united states, Shtaro applies the Italian system of hair cutting and styling.

“What would make me distinctive is my approach, focus to detail, potential to use all unique sorts of tools and making use of the very best products and solutions,” she reported. “That arrives from my time in the Italian salons. … I consider there is nothing like the Italian contact, no matter whether it’s food stuff, garments or hairstyling. It would make everything better.”

In Italy, Shtaro claimed, stylists get the job done with all varieties of resources — scissors, straight razors and texturizing shears — and the focus is on working with each individual person’s encounter to locate the greatest hairstyle. “You make the hair in shape with their glance. It doesn’t have to be a great haircut, but it has to be perfect for the man or woman that is heading to have it. The exact same haircut can glimpse distinctive on two unique folks mainly because of their confront condition, head form, hair quantity and texture. It all issues.”

She likes to present levels. “You can have extensive hair that just hangs there like a curtain,” Shtaro mentioned. “But you could place layers into it or insert some thing all-around the confront. A very little little bit of levels can make a huge change in someone’s hair.

“I can also slender out sure components of the hair that function finest for the person’s facial area. It tends to make the hair effortless to design and style and can make a large change.”

She also specializes in depth-oriented do the job and focuses on the ending touches just after the hair is lower and styled. “That’s part of my task. … I really don’t just do that to be sure to the clients, I do that to complete my operate. That is key,” Shtaro said.

In addition to haircuts and styling, she specializes in coloring, colour corrections and extensions.

When she changes clients’ hair colour, Shtaro presents them two months and if they don’t like it, they can return and have it corrected. “Color is one thing you can have for a very long time, so you have to adore it,” she reported. “I know how it feels. I have tried things [with my hair] and not preferred it. And you don’t want to pay for anything you loathe.

“Or I could do highlights, which, in particular all-around the face, are like a facelift.”

Shtaro stated extensions have a tendency to be much more popular when the weather conditions will get cooler and it is not too sizzling to carry extensive hair.

“I like to see my buyers come back again to my chair,” Shtaro mentioned. “I do whatsoever it can take to make sure that transpires.”

VV Hair Salon is at 1250 Prospect St., La Jolla. Several hours are 9 a.m. to 9 p.m. Mondays via Saturdays and by appointment on Sundays. Styling is incorporated in the selling price of a haircut. To understand additional, visit or connect with (858) 999-0055.

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